Lewis Lazare: When it comes to advertising for financial institutions, ad agencies, more often than not, prefer to play it safe. But in a new ad campaign from Olson/Minneapolis, Fifth Third Bank isn't letting an iffy economy keep it from introducing some funny and fairly unconventional online videos.
The Arnold Branch of the Jefferson County Library, located at 1701 Missouri State Road, will offer a free informational series of classes in September and October detailing how to use online tools to market a business.
Democratic gubernatorial candidate Jerry Brown said this afternoon that after months of dormancy he will start advertising on TV tomorrow, Labor Day, with the first ads of his campaign airing "up and down the state."
The Advertising Standards Authority of Britain plans to extend its oversight to social media, company Web sites and other nontraditional digital marketing activities.
The Advertising Standards Authority of Britain plans to extend its oversight to social media, company Web sites and other nontraditional digital marketing activities.
Beth Sell, who left the Statesman Journal in 2004 after five years in its advertising department, has rejoined the Salem newspaper as its new advertising director.
Humorous, catchy and even a 'feast for the eyes', that's how Mankind pharma is advertising traditionally 'taboo' products in the otherwise dull pharma space.
Taxpayer-funded spending on government advertising reached a record $124million last financial year, forcing the Brumby government to defend its election advertising.
Location-based advertising is still in its early stages, but according to ABI Research, businesses will spend $1.8 billion on it in 2015 as part of their overall mobile marketing budgets. “It’s still early days and there’s no single ‘right’ approach to location-based advertising,” says practice director Neil Strother. “This remains a very fragmented market that is full of experimentation ...
British artist Stanley Donwood combines the words and colors used in two forms of advertising -- spam and billboards -- to create an overwhelming atmosphere that is at once attractive and troubling at Fifty24SF Gallery. His paintings use words such as Brain, Sex, Blood, Desire, Risk, Now, and Cheap....
The Advertising Standards Authority (ASA) has been granted new powers toregulate all online adverts in a move that will put increasing pressure on website owners and advertisers.
The Advertising Standards Authority (ASA) is extending its digital remit to include all marketing communications online in all sectors regardless of an organisation's size.
The Advertising Standards Authority (ASA) is extending its remit to cover the online realm. It means that online marketing and ads will, from 1 March 2011, be subject to the same strict advertising rules as traditional media.